"The original Silver Arrow was released in 1956, following a contest held within Longines to name their new watch with a car inspired, avant-garde design. Silver Arrow was the winner, chosen for its link to the burgeoning car culture, specifically with respect to racing. The design of the watch, specifically the gentle curves, are easily linked to car design of the day, and give the whole package a sleek feel that would have felt almost futuristic in the late 50s. The emblem chosen to mark the original Silver Arrow line was a supersonic plane flying through a starry sky (seen on the caseback of this new release)."
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