What is your take on Rolex ADs?
We always hear about how Rolex AD play the game and how they treat the new costumers and yada yada yada. I was wondering how many of you watch enthusiats had a bad experience or great one.
I think that the AD have to sell as many watches as they can and try to avoid flippers and sometimes these anded up seen as some sort of strategy or strange "game" they play. Sometimes I can see how it is true because some just act as they are superior and you have almost to beg them but some AD are great, at least in my experienxe I had both bad and good experiences.
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Luca
Welcome to my WatchCrunch profile.
Milano
Member since
Last active: 1 month ago
7.00”
/
17.78 cm
I have bought from 2 ADs and visited a few others. I’ve had good conversations and found the staff helpful and engaging. I know some have had poor experiences on here as well so I think it’s down to the individuals rather than a ‘Rolex AD’ thing.
The first AD offered me a watch within 3 weeks of me enquiring and then hasn’t offered me anything in over a year since.
The second AD funnily enough, offered me a watch within a month of my first visit, so let’s see if they’re any better in following up with the next one!
I am a mix of A and B but I chose D.
I really don’t mind because taking Rolex off the table led me to BP, GO, Bvlgari and others that I may not have acquired otherwise.
There is one AD in my area that sells Rolex. Whenever I visit I look at the Omegas, Oris', Hamiltons and pay little attention the the Rolex cases. Never have-even back when they were full.
They are salespeople doing their job. If there is a problem to be had, (there is,) it lies with corporate and their strategy to manufacture demand.
I had a great experience (at least in my place) with my AD. There is no prior spending or climbing up the ladder necessary since the AD solely deals with only Rolex watches but the waiting list game is something that puts me off from going back to Rolex. I just put my name down for a green Datejust 41 and left it to time for the call since I'm in no hurry to purchase.
Last time I was in my local Rolex AD the SA was very nice and honest (he could sell me a lady DJ for the wife but an Explorer wasn't happening anytime soon (in geological time)) but gladly let me try on the demos and then spent a while showing me Tudors, Breitlings and Tags to my heart's content.
No complaints about the AD, I may well buy a Navitimer from them eventually, but it turned me off of Rolex. Granted I already have two heirloom Rolexes so that's an easy pass.